عرض (كتاب)
Advertising and integrated brand promotion
| رمز التصنيف | 659.1/O G U |
| المؤلف | Chris T Allen Richard J Semenik |
| العنوان | Advertising and integrated brand promotion |
| بيانات النشر | Mason: South-Western Cengage Learning, 2009 |
| الطبعة | No. Ed |
| الوصف المادي | 726ص |
| عدد النسخ | 1 |
| المواضيع | |
| المستخلص | |
| أسماء أخرى | |
| التصنيف | العلوم التطبيقية |
| رقم التسلسل | 24005 |
| ISBN | 9780324568622 |
كتب ذات علاقة
- Essentials of media planning : a marketing viewpoint
- Kleppner's Advertising Procedure
- Subliminal seduction : ad media s manipulation of a not so innocent America
- Damn good advice (for people with talent!) : how to unleash your creative potential by Americas master communicator
- Advertising; its role in modern marketing
- Deception detection : an educator s guide to the art of insight