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Designs for persuasive communication
| Classification code | 301.14/L E R |
| Author | Otto Lerbinger |
| Title | Designs for persuasive communication |
| Imprint | New jersey: Prentice- Hall, 1972 |
| Edition | No. Ed |
| Physical Description | 283ص |
| Copies | 1 |
| Topics | |
| المستخلص | |
| Other Names | |
| Classification | العلوم الاجتماعية |
| Serial Number | 22648 |
| ISBN | 0132002124 |
كتب ذات علاقة
- Highway of dreams : a critical view along the information superhighway
- Communication theories : origins, methods, and uses in the mass media
- Campaigning for hearts and minds : how emotional appeals in political ads work
- Communication Skills
- Communication models : for the study of mass communications
- The effects of mass communication